interactive advertising bureau

基本解释

But U.S. Internet-advertising revenues for the industry totaled $5.9 billion in the third quarter, up just 2% from the prior quarter, according to the Interactive Advertising Bureau.
不过据Interactive Advertising Bureau称，第三季度全美网络广告收入为59亿美元，只比上季度增加2%。
In the past four years the share of American online advertising spending that is bought on the basis of performance has risen from 41% to 59%, according to the Interactive Advertising Bureau.
据Interactive Advertising Bureau（美国互动广告局）称，在过去四年里，美国基于实际效果付费的网络广告比例从41% 上升到59%.
In 2010 display advertising actually gained market share in America, according to the Interactive Advertising Bureau. Search fell slightly.
据互动广告局（Interactive Advertising Bureau）称，事实上2010年展示型的广告在美国的市场份额有所上升，而搜索类广告有所下降。

According to an Interactive Advertising Bureau survey, a third of affluent consumers are willing to share their information online in exchange for a more personalized experience.
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Sheryl Draizen, general manager of the Interactive Advertising Bureau, a trade group representing online advertisers, said that "obviously it's great that Nielsen is innovating" and agreed that time spent on a site is a crucial metric.
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Take, for example, a 2012 study from the Interactive Advertising Bureau, in which 76% of consumers said they used their mobile phones in-store to help make a purchase decision, and more than half (53%) abandoned an in-store purchase because of information they found, such as lower prices or a negative review.
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